episode 2 of 3

The AI-Powered Marketer

WEBINAR

Tue, Oct 22, 2024 at 11AM ET

This training will make advanced use of the RTIF Prompting Framework. You will create more sophisticated prompts by improving the Role, Task, Input, and Format of prompts given to AI. By the end of this training, you will understand how to significantly improve the speed and quality of your marketing. This training includes hands-on exercises using ChatGPT so you can apply what you’re learning to actual marketing scenarios.

 

What you will learn and takeaway:

  • Master Advanced AI Prompting Techniques: Understand and make advanced use of the RTIF framework (Role, Task, Input, Format) to create clear, specific prompts that guide AI to deliver accurate and actionable results.
  • Utilize Few-Shot Prompting: Leverage the power of examples in prompts to generate more personalized, contextually relevant outputs, ensuring higher-quality content creation.
  • Implement the 10-80-10 Rule: Balance AI automation with human oversight to maintain creativity and quality, refining AI’s outputs with human insight to produce exceptional marketing.
  • Apply Advanced AI Techniques: Break down complex tasks using chunking, planning, and iterating, ensuring manageable steps for AI and superior final results.
  • Overcome AI’s Limitations: Manage AI’s memory constraints by summarizing key points and using context window workarounds to maintain consistency and relevance in lengthy or complex projects.
Bill McCoy

Russ Henneberry

Founder
theClick

Watch Episode 1 of 3

The 60-Minute AI Marketing Jumpstart

The 60-Minute AI Marketing Jumpstart is a fast-paced, interactive video course built for marketers with beginner and intermediate AI experience. This course contains 8 lessons and six exercises you will complete using Chat GPT.

Watch Episode 3 of 3 On-Demand

The AI Powered Marketer Ep3 - How to Transform "Off-the-Shelf" AI into an Intelligent Marketing Hub

The AI Marketing Hub process infuses generic, “off-the-shelf” AI models like ChatGPT with custom, business-specific knowledge. This presentation delves into the game-changing process of fine-tuning AI with proprietary data, transforming generic models into powerful, tailored marketing assistants.